add a joke

Best Attention Getting Tactic: Add Hooks

Audiences are busy and easily distracted. To get them to tune into your presentation, start with a hook.

A cheesy joke, short story, scary statistic, or eye-catching image. All of these act as attention getting devices, or Hooks for your presentation. Audiences today are busy and distracted. If we want them to focus on us, we need to grab their attention with an interesting Hook.

What can you add to your presentation to get our attention?